Nick Penney

The Economist Eco

Media Lab Resident

July 2013

The Economist Eco is a daily news briefing from The Economist

While working as a Media Lab Resident for The Economist, I was tasked with dreaming up products that could help the newsmagazine break into new, technology-focused markets.

The Economist Eco is one of the ideas I presented, which is a daily, short-form news briefing app, with content written by The Economist editorial staff. Viewswire had a similar goal, but was targeted at readers of The Economist Intelligence Unit — an in-house research service which provides more targeted forecasting and analysis.

The Economist launched a similar daily mobile news briefing in November 2014, called Espresso.